Digital Marketing course
This course offers a detailed introduction into Digital Marketing. It analyzes, among others, what it is exactly and why it is useful, its main differences with traditional marketing, and why it
has emerged during the last years. In addition, this module explains the four most important
Digital Marketing components:
1. Content Marketing
2. Social Media
4. Web design
These four components are the most significant aspects of Digital Marketing and it should be greatly considered when starting to promote a venture through the Internet.
The Digital Marketing course was created in order to logically integrate all the disciplines necessary for the administration of web activities, from the management of a web page, to the study of social communication plans.
The Course Covers
Background to social media
The state of social media in EUROPE
Localizing media for EUROPE
Analytics in social media
Social media policy implementation
Advertising on social media
Events and social media
Writing for social media
Social media and customer service
For more information contact us!